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To start they display websites and you can check the ones you are interested in, ignore others and blacklist the sites you never want to deal with again.

Ama Zulu seemed destined to land all three points at the Moses Mabhida Stadium this afternoon, when they opened up a two-goal cushion courtesy of strikes from Ayanda Dlamini and Warren Bishop, but Swallows claimed an unlikely share of the spoils with goals from Siyabonga Nomvete and Gareth Ncaca.

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count are still the key to rankings (in Google, at least — and MSN and Yahoo! In that spirit, Aaron and I have created our 101 Ways to Build (and Not Build) Links. These get Dugg all the time, and often become "authority documents". Relevant traffic will get your site more visitors and brand exposure. did a study on how underpaid mothers were, and they got many high quality links. Obviously link to your own site, deeplinking to important content where possible. If people find the sites you tag to be interesting, emotionally engaging, or timely they may follow the trail back to your site. If you create something that is of great quality make sure you ask a few friends to tag it for you. If it is hard to list your site directly, try to add links to other pages that link to your site. It takes about 15 minutes to set up a topical Squidoo page, which you can use to look like an industry expert.

Because ultimately, it's still the trump card for higher rankings. In Brett Tabke's 5/18 entry, he echoed a sentiment that many, many webmasters hold on to as a hope: What happens to all those Wavers that think [i]Getting Links = SEO[/i] when that majority of the Google algo is devalued in various ways? When that goes away, the Wavers have zero to hold on to. If permanent links are your main goal, make sure that is clearly articulated to the PR firm in advance, as some PR firms sponsor temporary payola content that disappears about a month after your check clears. Including a picture of yourself may also help build your authority. Buy relevant traffic with a pay per click campaign. Email it to some handpicked journalists and bloggers. If you can make other people feel important they will help do your marketing for you for free. Create your own topical directory about your field of interest. Submit your link to relevant city and state governmental resources. As an example, we've worked with Wordtracker to promote a co-produced keyword strategies guide. Answers or Quora and provide links to relevant resources. It is pretty easy to ask or answer questions on Google Groups and provide links to relevant resources. If you run a fairly reputable company, create a page about it in the Wikipedia or in topic specific wikis. Make sure you regularly monitor your page for zealot editors who may decide to arbitrarily delete it. Many bloggers also track who is linking to them or where their traffic comes from, so linking to them is an easy way to get noticed by some of them. They also help make the other bloggers become aware of you, and they may start reading your blog and/or linking to it. Even if your blog is fairly new you can have your posts featured on the Technorati tag pages by tagging your posts with relevant tags. If you create a blog make sure you list it in a few of the best blog directories.

Be warned that many PR firms can be quite hit or miss with their promotions & even some of the "successes" may not stick around long. If you can't afford to fully outsource your link building, you may want to hire Debra Mastler to train your in house staff. Make your content easy to understand so many people can understand and spread your message. Put some effort in to minimize grammatical or spelling errors, especially if you need authoritative people like librarians to link to your site. Have an easily accessible privacy policy and about section so your site seems more trustworthy. Take the time to make it GOOD (compelling, newsworthy). While many press release sites now add nofollow to press releases, you can also compliment your press releases with media centers on your own site & have custom graphics, data and features on your site so that people who see the release may link directly at the associated pages on your site. Track who picks up your articles or press releases. Do a Google search for [your industry "in the news"]. Perform surveys and studies that make people feel important. Leverage these relationships online and off, by recommending each other via links and distributing each other's business cards. Most of the links you pick up will not have SEO value, but the added exposure will almost always lead to additional "normal" links from people asking about your site on social media and web forums. Depending on your category and offer, you will find Craigslist to be a cheap or free classified service. It is pretty easy to ask or answer questions on Yahoo! Outbound links are one of the cheapest forms of marketing available. Most of these comments will not provide much direct search engine value, but if your comments are useful, insightful, and relevant they can drive direct traffic. and MSN (now Bing), and to a lesser extent in Google. It may be faster to buy an old site with a strong link profile, and link it to your own site, than to try to start building authority links from scratch.

If you have plenty of cash but are scarce on time outsourcing all or part of your link building campaigns can prove to be a quite profitable business strategy. Paul Graham wrote a great article titled which highlights how PR firms get media exposure. Their link building packages start at ,000 a month and up. This is obviously easiest if you have a news section or blog. See if your manufacturers or retailers or other business partners might be willing to link to your site. Develop business relationships with non-competing businesses in the same field. Even in the narrowest of niches, there is some kind of useful functionality you can build with AJAX, then promote these features on design blogs. There are even a few authoritative directories of standards-compliant sites. Instead of thinking just about your topic when exchanging links, think about demographic audience sets. Sometimes the most powerful rented links come direct from sites not actively renting links. Many charities will link both to the e Bay auction and to your site. Many search algorithms seem biased toward older established sites.

But Swallows got back into the contest when Nomvete netted with a classy volley with 23 minutes to go.

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